Agentic customer service for high-performing brands.

If you're a solo consultant, coach, or single-location business — start with Starter. If you're a small business or a team of up to 3 people — Pro. If you have a team of humans answering calls and messages — Growth. If you need advanced AI orchestration and routing across a larger team — Ultimate. Need negotiated quotas, rates or billing terms? Talk to sales; no separate plan is required.

Annual billing is the headline price: pay 12× upfront once a year, lock in the rate, and save at least 20% versus paying monthly — on every plan, in every currency. Monthly billing carries no commitment. Switching from monthly to annual takes effect immediately: you pay the annual price now, less credit for unused prepaid monthly time. Switching from annual to monthly takes effect at renewal.

Yes — upgrade or downgrade any time. Upgrades are immediate. Downgrades take effect at the end of your current billing period. Your data and conversation history are always preserved.

We accept payment in USD, GBP, EUR (Germany, France, Ireland, Spain and Italy), NGN, KES, ZAR, GHS, CAD, UGX, EGP, RWF, TZS, and ZMW. Prices shown in local currencies are real local prices — set to be affordable in your market, not just converted at the day's FX rate.

Yes. Your data, configurations, and conversation history move with you. The natural path is Starter → Pro → Growth → Ultimate as your business grows. We make migration seamless — no re-platforming, no data loss.

Growth is $199/month for 3 human agents and Ultimate is $349/month for 3. Every extra agent is $79/month on Growth and $139/month on Ultimate, and each one brings its own AI conversations, managed AI voice minutes, inbound minutes, WhatsApp templates and SMS, so the team's pools grow with the team. Minimum 3 human agents. Add or remove agents anytime above the minimum — your billing adjusts at the next cycle. If you're a solo operator or a small team without call-centre needs, the flat-rate Starter or Pro plans are a better fit.

Growth and Ultimate are team platforms — built around multiple queues, routing algorithms and operational timeouts, outbound campaigns, Conversation Cards, larger per-agent usage pools, and higher concurrent-AI-call capacity. Ultimate adds controlled operations such as transfer, SLA tracking, queue thresholds, advanced IVR and governed actions. Pro already includes ordinary IVR, multiple business numbers, recording and voicemail. If you're solo, Pro at $79/month gives you a 400-conversation messaging bundle plus 100 AI voice minutes — a much better fit for solo SMBs than a Growth account would be. The 3-agent minimum keeps the tiers clearly differentiated so you pick the plan that actually matches how you operate.

Telephony minutes measure use of the telephone network, whether a call is handled by a human or an AI agent. Pro includes a shared 200-minute inbound pool. Growth includes 900 inbound telephony minutes a month for its 3 included humans plus 300 for every extra agent; Ultimate includes 1,500 plus 500 per extra agent. Additional inbound telephony starts at $0.03/minute. Outbound telephony is destination-priced from the first minute and can cost more. Managed AI voice minutes pay for the AI processing that listens, reasons and speaks. An AI telephone call therefore uses both managed AI voice processing and the applicable inbound or outbound telephony.

Included telephony minutes cover incoming calls. Additional inbound minutes use the local catalogue price for the billing market, with a higher provider-cost floor where required. In Nigeria, inbound overage is ₦10/minute. Outbound calls bill separately from the first minute at the destination rate. Nigerian domestic outbound calls start at ₦35/minute; more expensive destinations use the displayed higher rate. UK self-serve calling supports standard geographic numbers and ordinary mobile ranges; premium-rate, personal-number, paging, service, and toll-free destinations are blocked. Your applicable rates show on the usage panel before anything is charged, and every call is itemised on the invoice.

One standard business number is included on Pro, Growth and Ultimate, subject to local availability. Each additional standard number is a recurring monthly rental based on the number's country: US $4, Canada C$5, UK £4, Germany/France/Ireland €5, Nigeria ₦8,999, Kenya KSh3,999, Ghana GH₵599, Tanzania TSh69,999, Uganda USh67,999, Rwanda FRw33,999, and Zambia ZMW599 per number/month. Spain, Italy and Egypt require confirmation of a supported standard-number route before purchase; a local subscription price does not guarantee local-number inventory. Renting 3–5 standard numbers together receives 5% off and 6–10 receives 10% off; larger packages are quoted by our team. The rental is shown as a separate line on every invoice. Premium, toll-free, mobile and special-purpose numbers are not standard rentals and require a separate quote covering rental and call rates. Availability and regulatory documentation vary by country.

All AI is optional and pay-per-use:

AI conversations — every plan includes a monthly bundle: 200 Starter and 400 Pro (shared by the team) · 600 for the 3 included humans on Growth (+200 per extra agent) and 1,200 on Ultimate (+400 per extra agent) — on the team plans, every extra agent grows the bundle. Past your bundle they continue at $0.25/conversation ($0.22 on Ultimate). A conversation = any exchange within a 24-hour window on a single channel — unlimited messages inside it, and unlimited contacts always. When Simplexi supplies a premium engine, GPT-5.5 and Claude Sonnet add $0.20/conversation and ElevenLabs or Cartesia voices add $0.10/min. Customer-funded engines do not incur that premium-engine fee. WhatsApp utility & authentication templates draw from your plan's WhatsApp allowance; all WhatsApp messages also carry a separately itemised delivery charge: the higher of the plan's minimum delivery fee and the number provider's delivery cost plus 30%. Marketing broadcasts never use the allowance; their category charge is the higher of the plan floor and Meta's recipient-country cost including BSP markup, plus 30%. Delivery is charged once, not included again in the category cost floor. SMS allowances cover outbound billable messages. A long SMS may count as more than one billable message depending on its length and characters. Outbound SMS overage starts at $0.05 per billable message and automatically uses the higher carrier-cost-plus-30% rate for expensive destinations; inbound SMS provider transport is itemised at carrier cost plus 30%. (Marketing templates cannot be delivered to US recipients — Meta does not carry them; utility & authentication templates work everywhere.)

AI Voice Agent — managed AI voice is $0.15/minute and includes the standard LLM, transcription, voice and orchestration. Full BYOK requires customer-funded LLM, transcription and voice keys and costs $0.05/platform minute from the first minute; partial BYOK is managed usage. Telephony is billed separately at the displayed country rate. AI seconds are aggregated across the billing period and rounded once. Pro includes 100 managed minutes; Negotiated committed-volume rates are available through commercial agreements.

Allowance boosters — used up a bundle mid-month? Top up just that allowance without changing plans: AI voice +100 mins $15, WhatsApp templates +500 $15, voice +500 inbound mins $15 outside Africa or $5 in African markets, +5 concurrent AI calls $25, campaign attempts +1,000 $10, voice clone $19/voice (one-time). Boosters are anchored in US dollars and billed in your own currency at the day's rate — you never pay in USD.

Extra team members — Starter includes 1 and can add up to 3 total at $15/human seat/month — a lite seat (WhatsApp + web chat and the shared team queue, no voice or Connect). Pro includes 3 and adds more at $29/human seat/month with no limit — a full team member (voice, Connect, every channel). Growth and Ultimate include 3 human agents and add more at $79 and $139/agent/month, each with its own AI and telephony bundle. This is human-seat pricing, not an AI or Connect fee.

Minutes, not months. Sign up, connect WhatsApp or the web widget, switch on an AI agent from a template — and you're answering real customers the same session. Every paid plan above Starter also includes a guided setup session where we configure your numbers, queues, channels, and AI agents with you. No engineering required.

Conversation Cards (Growth and above) put your customer's real data beside the chat. Point a card at any system that has an API — HubSpot, Salesforce, Shopify, WooCommerce, Wix, Braze, or your own internal admin — and when an agent opens a conversation we fetch that customer's record and show it: their orders, their plan, their last ticket, whatever you choose. Ready-made templates get you started in minutes, and you decide which cards appear on which conversations (by queue, tag, or channel). Cards read your data; they don't change it.

CRM actions (Ultimate) are the other direction: update HubSpot or Salesforce records right from the card, and your AI logs contacts & activity as it works. Fully automatic two-way sync is rolling out.

Connect puts a phone inside your helpdesk. Install it from the Zendesk or Freshdesk marketplace, pick a local number — Lagos, Nairobi, Accra, or the US — and your team takes calls without leaving the CRM: every call becomes a ticket there and a conversation here, and your AI answers first if you want it to.

What does it cost? Nothing. Connect is free with every plan from Pro up — install the add-on from the Zendesk/Freshdesk marketplace and every team member on your plan takes CRM calls. Pro includes a pooled 200 inbound minutes a month; Growth and Ultimate use their larger team inbound pools, which grow with every extra agent. There is no per-agent Connect fee.

Want more people on the phones? That's not a Connect purchase — it's just more team members. Pro includes 3; extra human seats are $29/human seat/month ($29 US · $24 across Africa — ₦32,999 · KSh 3,099 · GH₵279 · R389 · USh 87,999 · TSh 62,999 · RWF 34,999 · E£1,199), each a full team member like your first 3 — dashboard, channels, Connect, everything. On Growth and Ultimate an extra agent is $79 / $139 a month and brings its own AI and telephony bundle. Extra human seats share the organisation's included minutes; calls beyond the pool and all outbound calls bill at your plan's standard telephony rate, and AI-answered minutes draw from your plan's managed AI voice allowance — the same bundles you already have.

Launching first for Zendesk, with Freshdesk next.